The Diploma in Digital Marketing programme aims to prepare students to analyse conditions of business operations and its environment, which are generally volatile and subjected to significant technological disruptions. Students will experience building marketing solutions and creating digital content as means of progressing business objectives and meeting key performance indicators. Diploma graduates can progress to pursue a Bachelor’s Degree programme with one of our prestigious university partners in Singapore.
PROGRAMME STRUCTURE
This programme comprises 8 modules. Programme duration is 11 months with possible completion in 8 months
SUBJECTS:
Advertising and Public Relations
Data Analytics and Decision Science
Graphic Design in a Digital Age
Introduction to Media Studies
New Media and Social Networks
Principles of Management
Principles of Marketing
Visual Storytelling in a Digital Age
ENTRY REQUIREMENTS
1. Minimum Age: 16 years old
2. Successful completion of Year 12 of studies or equivalent; OR Completed High School education in their home country; OR GCE A-Level; OR IB Diploma; OR Pre-university certifications; OR Mature candidates (30 years old and above with 8 years of work experience); OR Other private or foreign qualifications, to be assessed on a case-by-case basis
3. ENGLISH LANGUAGE REQUIREMENTS
IELTS 6.0 or equivalent; OR At least D7 in GCE O-Level English; OR Pass for Kaplan English Placement Test; OR Pass for Kaplan Diploma in Professional Business English Level 5
PROGRAMME INTAKES
Feb, Apr, Jun, Aug, Oct, Dec
PROGRAMME DURATION
8 months
PROGRAMME FEE
$14,288.40
$496.80 (application fee)
$972 (admin. fee)
TOTAL: 15,757.20 SGD